The Campaign to End Obesity

Today, two-thirds of U.S. adults and nearly one in three children struggle because they are overweight or have obesity. The effects of the nation’s obesity epidemic are immense: taxpayers, businesses, communities and individuals spend hundreds of billions of dollars each year due to obesity, including nearly $200 billion in medical costs. Obesity is the reason that the current generation of youth is predicted to live a shorter life than their parents. 

Much can be done to reverse the epidemic, yet important opportunities to tackle obesity at the national policy level -- including changes that enable more Americans to eat healthy and be active, as well as those that provide appropriate medical treatment for patients -- have gone largely unmet. The Campaign works to fill this gap. By bringing together leaders from across industry, academia and public health with policymakers and their advisors, the Campaign provides the information and guidance that decision-makers need to make policy changes that will reverse one of the nation’s costliest and most prevalent diseases.


The Campaign to End Obesity
New Study: Providing Healthy Meals in Schools Saves Billions
As American children head back to school, a study released today by the national accounting firm Ernst & Young for the Campaign to End Obesity found that the economic return on investment in providing healthy school meals is roughly $108.4 billion over a generation. These savings are directly related to the health and education improvements that are demonstrated to occur when children eat more nutritious foods during the school day...
CEO Action Fund Applauds Introduction of the Treat and Reduce Obesity Act of 2017
Washington, D.C. – The Campaign to End Obesity Action Fund today commended Senators Bill Cassidy (R-LA) and Tom Carper (D-DE) and Representatives Erik Paulsen (R-MN) and Ron Kind (D-WI) for reintroducing important legislation aimed to help address the U.S. obesity epidemic, which costs U.S. taxpayers some $200 billion each year – a figure that will continue to rise absent policy and other interventions. The “Treat and Reduce Obesity Act of 2017,” introduced in both the Senate and the House today, would give seniors with obesity access to needed, effective and safe therapeutic tools to help them lose and manage their weight, including counseling from trained health care professionals and FDA-approved pharmaceutical therapies. These tools, along with diet, exercise, and, in certain circumstances, surgery, can help to form a comprehensive obesity treatment approach. “As a doctor, I’ve seen obesity’s effect on a person’s physical and mental wellness,” said Dr. Cassidy. “We must work together to make effective treatment of obesity a priority. This bipartisan legislation will lower health costs and give patients access to proper tools for better health.” Currently, many of these tools are unavailable to seniors because they are not covered by Medicare. However, as economic evidence increasingly shows that effective interventions for patients with obesity and those at risk for obesity can generate long-term health and economic returns, there is growing interest in ensuring that Americans have the resources they need to achieve and sustain a healthy weight. Scott Goudeseune, chairman of the board of the CEO Action Fund, praised the legislation, saying, “Now is the time to make prevention and wellness a national priority and tackle the obesity crisis head-on. The severe health risks of obesity and the costs of care for obesity-related illnesses are alarming. Increasing patient access to effective weight management approaches will make a significant difference in fighting this disease and addressing its long-term budget impact.” “Obesity accounts for nearly 10 percent of all annual medical spending in the United States. Unless we do something to address the obesity epidemic, the costs and harm to public health will only continue to rise,” said Rep. Kind. “The Treat and Reduce Obesity Act of 2017 is a critical step to improving health outcomes for our aging population, as well as reining in out-of-control health care spending.”
Scott Goudeseune, President and CEO of the American Council on Exercise, Appointed New Board Chairman
Washington, D.C. - The Campaign to End Obesity (“the Campaign”) today announced that Scott Goudeseune, President and Chief Executive Officer of the American Council on Exercise (ACE), has been appointed the new Chairman of the organization’s Board of Directors. In announcing the Campaign's new leadership, outgoing Board chair Mark Schoeberl of the American Heart Association said, “Scott brings a wealth of experience in managing and growing nonprofit organizations and a vital perspective in particular on the role of physical activity in combating obesity. With obesity affecting one in three adults and one in five children in our country already, it's critically important that the Campaign continue to engage the best and the brightest leaders to promote policies that will move the needle on this epidemic. Scott is well equipped to this task." Said Goudeseune added, “It is a great honor to have been given the opportunity to lead the Campaign. I have watched as the Campaign’s work and influence has grown over the years, and I am excited about building upon that platform to tackle the substantial amount of work ahead of us.” The Campaign also announced that Jeffrey Poltawsky, Senior Vice President at the American Family Children’s Hospital at UW Health, has been appointed Vice Chair. Both Goudeseune and Poltawsky will serve one-year, renewable terms. The Board also named Ed Foster-Simeon, President and CEO of the U.S. Soccer Foundation, to another term as Treasurer. ### About the Campaign to End Obesity To help move the needle in the fight against obesity, the Campaign to End Obesity (“Campaign”) convenes leaders from across industry, academia, and public health to push for policy changes to address this epidemic. The Campaign provides the information and guidance necessary for decision-makers to advance policy changes designed to reverse one of the nation’s costliest diseases.
To Do Better in School, Kids Should Exercise Their Bodies As Well As Their Brains, Experts Say
The Los Angeles Times, 06.27.16
Attention parents: If you’d like to see your kids do better in school, have them close their books, set down their pencils and go outside to play. That’s the latest advice from an international group of experts who studied the value of exercise in school-age kids. “Physical activity before, during and after school promotes scholastic performance in children and youth,” according to a new consensus statement published Monday in the British Journal of Sports Medicine.
Personalized Weight-Loss Interventions Effective Among Obese, Sedentary Primary Care Patients
Healio, 07.26.16
A home-based, personalized intervention that included telephone counseling, individually tailored print materials, and DVDs, in addition to face-to-face meetings, was effective in promoting weight loss and increasing physical activity among primary care patients with obesity, according to data published in the Annals of Family Medicine.
USDA Finalizes School Meal Rules, While House Republicans Work Furiously to Gut Them
Forbes, 07.26.16
The USDA announced four final rules last week that will improve the health and wellbeing of children who eat meals that are part of the National School Lunch and School Breakfast programs. Sadly, these rules and others that were finalized for the 2010 Child Nutrition Reauthorization (CNR), also known as the Healthy, Hunger-Free Kids Act (HHFKA), could soon be weakened if House Republicans get their way.
Lack of Exercise, Sedentary Behavior Cost the World 5 Million Lives and $67.5 Billion Every Year
Tech Times, 07.28.16
Bad news for office workers or those who are explicitly lazy. A new study finds that physical inactivity accounts for 5 million deaths and $67.5 billion in expenses every year. A sedentary lifestyle, which includes sitting for more than eight hours a day, has been associated with the increased risks of developing certain health issues including diabetes, cancers and heart disease. But the good news is that simple activities, brisk walking for instance, can help reduce the perceived higher risks of early death.
A New Formula for Exercise? Study Suggests 1 Hour of Activity Per 8 Hours of Sitting
The Washington Post, 07.28.16
If you fear you're doing irreparable damage to your body because your white-collar job keeps you sitting at your desk from 9 to 5, or you regularly spend entire weekends sprawled out on your couch binge-watching Netflix, there's some good news just out from sports medicine researchers. According to a study published in The Lancet, all is not lost. You may be able to "make up" for your increased risk of death due to a sedentary lifestyle by engaging in enough physical activity.
Neighborhoods Matter to Kids' Food Choices
MedPage Today, 06.23.16
Children who went near places that sold junk food between home and school were more likely to end up purchasing that junk food, according to a new study that used global positioning system (GPS) technology to track kids' trips for 2 weeks.
More news

New Study:  The Economic Impact of Healthier School Lunches

Press Release | Report

Report Card | Press Release

New Release: The New Markets Tax Credit: Opportunities for Investment
in Healthy Foods and Physical Activity

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CBO Scoring Misses Billions of Dollars in Potential Long-Term Savings from Effective Obesity Prevention Policies

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To learn more about changes in federal policy that will enable more Americans to eat healthy and be active, as well as those that provide appropriate medical treatment for patients, visit the Campaign to End Obesity Action Fund's website by clicking here.  

* In 2010, the nonpartisan Congressional Budget Office reported that nearly 20 percent of the increase in U.S. health care spending (from 1987‐2007) was caused by obesity.

* The annual health costs related to obesity in the U.S. are nearly $200 billion, and nearly 21 percent of U.S. medical costs can be attributed on obesity, according to research released by the National Bureau of Economic Research.

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